Tammi Everts shares the latest results from Radware’s State of the Union: Ecommerce Page Speed & Web Performance Report, including why this quarter the typical ecommerce page takes even longer to load primary content, and shares the top 4 enemies of speedy page loads.
Free shipping, the darling of ecommerce promotions. But is it profitable? KISSmetrics shares 4 simple tests to maximize profits on free shipping offers. KISS claims “if you do this right, you can see 15-30% improvement in net profit (not just conversion).”