2019 is the year digital marketing evolves! Changes! A new age is upon us! Stand up, ye marketers, and rejoice!!
Or, pull up your knickers and get to work. Here’s what you need to do, no matter what:
Psychographic targeting? Awesome! Machine learning for search? Cool! Unless your creative is crap, your landing pages suck, and you can’t write a title tag.
Stay up to date. Try the new stuff. First, though, make sure you’ve nailed the basics because they impact every other digital marketing-ish thing you do:
Did the basics? Time to dig deeper.
Now, do your nerd yoga:
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