7 Tips for Facebook Dynamic Product Ads
Every ecommerce marketer wants to figure out how to make the most out of social (or anything out of social). And while organic exposure […]
A NCAA March Madness Marketing Lesson: Cross-Channel & Emotional Storytelling
Author: Ellen Gomes March Madness, the NCAA college basketball championships, takes the country by storm every year. It’s a time for office bracket pools, […]
How To Create Stunning Flaming Text Effect in Photoshop CC 2014
In this tutorial, we’ll be exploring the fantastic new Flame Filter, introduced for Photoshop CC 2014. The Filter creates procedural flame and fire effects […]
[Infographic] B2C Marketers Speak—5 Predictions About The Future of Marketing
Author: Mike Moeller We recently shared results from an Economist Intelligence Unit survey commissioned by Marketo, where we asked CMOs and senior-level marketers about […]
40 Freebies & Goodies For Web Designers – March 2015
Here’s another round of neat freebies to help you keep up with constantly changing world of design. These resources are sure to help you […]
7 Tips for Targeting the Mobile-Only Shopper
There’s a customer segment you need to pay attention to: the mobile-only shopper. ComScore says it’s 13% of US Internet shoppers. 13% of Internet […]
5 Facebook Features You Probably Don’t Know
Last year, Facebook released Nearby Friends which tells you where you friend’s location is, and recently, Facebook is letting you make payments through Facebook […]
[Board Game] Ready, Set, Play: The Game of Lead Nurture
Author: Ellen Gomes Harken back to the days gathered ’round the table for family game night and then imagine how much more fun it would be to […]
10 Essential Magento Extensions You Need
Magento is probably the most solid e-Commerce platform around. If you own an online store, you probably have given some consideration to using Magento […]
Biggest Changes In Design Trends As Shared By 5 Design Professionals
Tons of people have predicted where the design industry is headed. That’s fine and wonderful, but what about reflecting on the big industry changes […]
The Lowdown on Shopping Cart Abandonment [Infographic]
This week’s infographic hails from Nextopia, covering cart abandonment costs and culprits. Tweetables 67.45% of online shopping carts are abandoned Tweet this The average […]
Back to Basics: What is Marketing Automation and Why Do I Need It Now?
Author: Dayna Rothman Marketing automation is a must-have for a modern marketing team. But, even though you may have heard this fact or read […]
Google Mobile Search Result Highlights
Google recently added highlights at the bottom of various sections of their mobile search results. The highlights appear on ads, organic results, and other […]
20 Inspiring Quotes That Will Change Your Life
There are days when everything feels difficult. Nothing works. Whatever can go wrong, does. Extraordinarily. Your worse nightmares come to life in broad daylight […]
SXSW CMO Panel Recap: Mashable, Equinox, Bloomberg LP, and Marketo Weigh in on the Current State of Marketing
Author: Mike Moeller Earlier this week, Marketo hosted a panel at SXSW in Austin, TX, with of some of the brightest minds in marketing. […]
Bloom Makes Email Opt In Beautiful & Less Intrusive [WordPress Plugin]
Disclaimer: This post is brought to you by Elegant Themes. Here’s the thing: your own website is subjected to the same vicious itch as […]
Why You Don’t Need Another Ecommerce Solution
In our Adobe Summit session Reinventing customer engagement with Experience-driven Commerce: How McGraw-Hill Education Took on Digital Learning and Won last week in Salt […]
Murphy’s Law: When Events And Weather Collide (And How to Handle It)
Author: Stacey Thornberry If you have ever hosted an event, you know that no matter how much you over-prepare, something will undoubtedly go awry. […]