The State of Digital Marketing in 2015 [Infographic]
This week’s infographic dissects the state of digital marketing in 2015, from device usage, to customer lifecycle to digital marketing management. Courtesy of SmartInsights. […]
Traditional vs. Digital: The Super Bowl Ad Grey Space
Author: Shanna Cook Who wants to, or better yet who can afford to, spend $4.5 million on any one line item in their marketing […]
5 AngularJS Frameworks to Get Apps Up and Running Quickly
Now that you are well-versed in the basics, it is time to get started on building your own web application with AngularJS. AngularJS made […]
How To Deal With Facebook Game Invites (The Right Way)
We need to talk about Facebook games. I believe if you’re on Facebook, you are either on the team that plays games, or the […]
It’s back to basics for local marketers [Infographic]
If you do it everyday, digital marketing is routine, but for many small business owners it’s just too overwhelming to even think about. That’s […]
The Head to Toe View of the Customer
We know about the 360-degree view of the customer: a unified account of interactions across digital and physical touchpoints. Omnichannel Nirvana. But when it […]
Negative SEO: Does It Really Exist?
Author: Joe Cox The term ‘negative SEO’ has been thrown around with increasing frequency over the last few months. Negative SEO negatively impacts rankings by […]
20 Awesome Board Games For The Modern Day Geek
It really pains me to see that adults not only “play” less and less — play is just as important as work if you’re […]
Believe it or not: Facebook promises to cut down on hoaxes
Before you read another word, go over to Facebook and post a disclaimer saying that Facebook is forbidden from using your photos and text […]
3 Beacon Trends to Watch in 2015
Mobile is not just another access point for your online business, it’s an in-store shopping aid. According to SapientNitro, 53% of consumers prefer shopping […]
How Retailers Can Meet Omnichannel Expectations [Infographic]
Are you ready to get phygital? The term means what you think, phygital marketing spans the digital and physical world. Consumers are armed with […]
Contextual Email Marketing: The Age of the Real-Time Inbox
Time limited coupon codes, promoted deals of the day, loyalty program events, new product launches – these are staples in retail email campaigns. But […]
Using GeoIP Context to Vamp Your Value Propositions
In the cut-throat world of ecommerce, where your competition is just a Google search away and Amazon outsells all 12 of its closest competitors […]
15 Ecommerce Resolutions for 2015: Part 3
Today’s post concludes our 3-part series on ecommerce resolutions for 2015. If you missed them, check out part one and part two. 11. Optimize […]
Flaunt your humanity: P&G’s former CMO Jim Stengel on the Next Era of Marketing
Author: Sanjay Dholakia How different would our world be if we judged brands the same way we judged our healthy personal relationships? Let’s say […]
15 Useful AngularJS Tools For Developers
Thinking of dipping your toes into Angular? If you have gone through our 10 best tutorials to learn AngularJS post and would like to […]
How To Get More Custom Voice Commands Out Of Google Now
Google Now, the smart voice assistant from the search giant, allows you to accomplish many tasks using nothing but your voice. You can use […]
Ultimate 12-Month Guide To Learning WordPress (Plus Resources)
If you want to learn something new in 2015, why not make it WordPress? It powers a huge chunk of the web, you’ll understand […]
[Ebook] Speaking the Language of Business Metrics: The 3 Types of Marketing KPIs for Success
Author: Dayna Rothman We’ve been hearing it for some time now—marketers need to earn a seat at the revenue table. But how do you […]
10 Best Tutorials To Learn AngularJS
AngularJS is an awesome Javascript framework that can be used to create powerful and dynamic web apps. It also covers the building of complex […]
The all (not so) new Marketing Pilgrim
Don’t panic, we’ve not been hacked by Guy Kawasaki. This is our new, somewhat retro, design. As a marketer, I could spin you a story about […]
3 Beacon Trends to Watch in 2015
Mobile is not just another access point for your online business, it’s an in-store shopping aid. According to SapientNitro, 53% of consumers prefer shopping […]
The Very Best of Hand Painting Art [PICS]
The human hand is a work of splendour. It is also a tool that can create other marvellous work as well. Take for instance […]
How to Create WordPress Custom Fields Without Plugins
WordPress has made it easy for developers to customize WordPress in so many ways to meet their custom needs, including letting developers assign new […]