7 October 2014

AdWords Quietly Launches New Demographics Targeting Tab

7 October 2014,
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As marketers, we know all too well that not all clicks are created equal. Not every ad impression will truly leave an impression and […]


7 October 2014

Are Kids Killing Your Display Campaigns? How to Exclude Mobile Apps in AdWords

7 October 2014,
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Kids are punks. For their first few months, they make their introduction to the world screaming like Britney Spears off auto-tune, and gobble Gerber […]


7 October 2014

3 AdWords Reports to Help You Make PPC Decisions Faster

7 October 2014,
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There is an endless supply of data coming from AdWords; sometimes combing through all this data can be a little daunting. It can be […]


7 October 2014

WordStream’s Best of the Month: September

7 October 2014,
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Groucho Marx famously joked that the English mnemonic that begins, ‘Thirty days hath September…” was his favorite poem because it actually tells us something. […]


7 October 2014

22 Marketing Ideas For Small Businesses With Limited Budgets

7 October 2014,
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Don’t have many bucks to spend on your biz? No worries – there are plenty of marketing tactics you can make use of that […]


7 October 2014

Want to Escape ‘People-Based Marketing’? Quit Facebook

7 October 2014,
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By now, Advertising Week’s 11th annual conference (AWXI) is in full swing across Manhattan’s most upscale venues. Delegates (or “Super Delegates,” depending on how […]


7 October 2014

Do I Have Too Many Keywords in My PPC Account? (Hint: Probably)

7 October 2014,
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Have you ever heard the expression “less is more”? I find this to be extremely true when it comes to the keywords in your […]


7 October 2014

Beyond Pumpkins & Pantyhose: 4 Business Lessons I Learned from Martha Stewart

7 October 2014,
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Growing up with a large stack of Martha Stewart magazines scattered around my family coffee table, and learning how to bake my first batch […]


7 October 2014

Facebook Makes Bold Power Play Against Google with Atlas

7 October 2014,
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Industry thought leaders in the search marketing space have long speculated about how Facebook can compete with Google in terms of its lucrative advertising […]


7 October 2014

3 Lessons Learned from PPC Advertisers in the B2B Software Industry

7 October 2014,
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Are you working in a niche B2B industry attempting to generate leads (that hopefully convert) through your PPC efforts? In that case, I can […]


7 October 2014

Guerrilla Marketing: 20+ Examples and Strategies to Stand Out

7 October 2014,
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When the classic strategies aren’t delivering, you send in the guerrillas. They’re the extra-special forces – the ones that implement killer strategies to turn […]


7 October 2014

Mandatory Google+ Gmail Integration Quietly Shelved

7 October 2014,
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Google has gone to valiant lengths to convince us that rumors of Google+’s demise have been greatly exaggerated, but Google is no longer forcing […]


7 October 2014

Cheat Sheet: Ad Extensions for Shopping Campaigns

7 October 2014,
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As the ambiguous “late-August” deadline to transition PLA campaigns to Shopping Campaigns has come and gone, online retailers are scrambling to adapt to the […]


7 October 2014

INBOUND 2014: WordStream Talks Company Culture & Content at #Inbound14

7 October 2014,
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It’s an exciting week here in Boston, as HubSpot plays host to thousands of business leaders, influencers and entrepreneurs at their epic INBOUND 2014 […]


7 October 2014

Call Metrics: How to Measure the Quality of Your Call-In Leads

7 October 2014,
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As you know, if you’re a customer or a regular reader of the WordStream blog, we’ve recently added call tracking features to our PPC […]


7 October 2014

9 Reasons Why LinkedIn Friendship Is the Mightiest of Magics

7 October 2014,
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Take it from My Little Pony – friendship is magic! And guess what? You can harness that magic and wield the mighty power of […]


7 October 2014

Google Extends Product Listing Ads to the Google Search Network

7 October 2014,
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Good news for advertisers using Shopping Campaigns: Google is now allowing you to opt into displaying your Product Listing Ads (PLAs) on retail and […]


7 October 2014

Teach Before You Sell with Educational Lead Generation Offers

7 October 2014,
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Does this situation sound familiar? Your AdWords campaign is live, but it is as effective at driving sales as Kanye West is at letting […]


7 October 2014

Voice of the Customer: The Secret Weapon For Great Landing Page Copy

7 October 2014,
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Most digital marketers agree that landing pages can make or break any campaign, be it PPC, social media, email, or display ads. Once you […]


7 October 2014

New Google AdWords Callout Extensions How-To: Highlight Offers in Your Ads

7 October 2014,
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Offers can be an incredibly effective conversion tool, and within the next few weeks, all Google AdWords advertisers will be able to highlight them […]


7 October 2014

PPC Power Users Share Their Best Keyword Strategies [Webinar]

7 October 2014,
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Today’s post is by Brad Geddes, founder of Certified Knowledge and well-known expert and speaker in SEO, PPC, social, display, and affiliate marketing. Learn […]


7 October 2014

Meet the WordStream Team at PubCon Las Vegas (and Save 20%)!

7 October 2014,
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When you think of Vegas, images of smoky casinos, glitzed-up showgirls and wild pool parties probably come to mind, not necessarily paid search. However, […]


7 October 2014

10 Instagram Tools For Business

7 October 2014,
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Selfies and food porn may dominate Instagram but that is not all that the photo-sharing app is limited to. Some businesses are using the […]


7 October 2014

6 CyanogenMod Alternatives For Your Android Device

7 October 2014,
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Do you want to switch from CyanogenMod? This article will help you choose the best alternative for CyanogenMod – an alternate custom firmware that […]


7 October 2014

20 Alternative Web Browsers For Windows You Didn’t Know Of

7 October 2014,
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We access the Internet through our web browsers all the time but it doesn’t really get a second thought. Windows OS users are probably […]


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