A/B Testing in Real Life: An Email Marketer’s Journey through Online Dating
Author: Mike Madden Test everything. Does an orange button work better than a blue button in my email? Test it. What should I order […]
How to Use CSS3 Transitions & Animations to Highlight UI Changes
Designers and artists have a long history of experimenting with motion, effects, and different kinds of illusions with the aim of adding an extra […]
It’s Not Just Politics: The Evolution of Marketing in Presidential Campaigns
Author: Renata Bell As the primaries heat up, politicians are leveraging digital marketing and social media to capture the hearts (and votes) of U.S. […]
10 Little-Known, Super Effective Tips to Secure Your WordPress Blog
Getting a blog hacked and losing years upon years of blogging work overnight is a sad reality that people actually have gone through. In […]
[Infographic] Is Cute Marketing Effective Marketing? Brand Lessons from Pet Celebrities
Author: Ellen Gomes As a marketer, what’s one way that you can quickly engage your audience and position your brand as friendly and relatable? […]
30 Interesting Websites You Probably Haven’t Heard Of
Apart from the regular dips into your favorite social media waterholes, I’m sure you have that assortment of websites you visit almost religiously every […]
The Key to Building Long-Term Relationships With Your Customers
Author: Jessica Edmondson Marketing is like being in a relationship. As a demand gen marketer, there are several stages you go through with your prospects: […]
Valentine’s Day Cards for Marketers [Free Download]
Author: Elaine Ip Whether you love or hate Valentine’s Day, there’s no denying that this weekend, people around the world will be celebrating with […]
What Marketers Can Learn from Super Bowl 50
Author: Lizzy Funk The Super Bowl is an annual event for everyone–from sports fans to music fans to commercial junkies to food lovers—it’s an […]
40 Clever & Creative Valentine’s Day Ads
For some people Valentine’s Day has lost its meaning – they think that it is a celebration that has become too commercialized. For others, […]
20 (More) Wonderful Things You Can Do With Raspberry Pi
If you can handle a little bit of programming and want to make a geeky, techy gift, then this list of DIY Rasberry Pi […]
Utility Navigation: How it Influences User Experience Design
To design an effective and user-friendly navigation, we don’t only need to think about how to group our content into well-structured menus to enable […]
3 Ways to Make Your Brand Fashionable
Author: Melanie Grant As Coco Chanel once said, “In order to be irreplaceable one must always be different.” And that’s never been more true […]
The Fundamentals of Increasing Web Traffic from Social Media
Author: Daniel Kushner Social media marketing, for B2B companies, often means one thing: generating new leads. But what do you do with these leads? […]
30+ Priceless Valentine’s Day Gifts You Can Make Yourself
If you’re on a tight budget, but want to give your significant other a thoughtful gift for Valentine’s Day, nothing says “I <3” you […]
2016 Web Design Trends to Boost Conversions [Infographic]
Good web design can make or break your business. Research shows that users will make up their mind about how they “feel” about your […]
5 Major Global Ecommerce Trends That You Can’t Afford to Ignore
As we begin 2016, the global ecommerce market is poised for significant growth. But not all geographies are experiencing the same trends. Here’s a […]
Ecommerce Game Changers: A Retrospective of the Last 8 Years
As we kick off 2016, many ecommerce and marketing blogs are rounding up their predictions for the next 12 months. But in this post, […]
Five Rules for Content Marketers in 2016
From our trusted partner Adobe, Get Elastic is pleased to bring you this insightful post from Adobe’s just-released digital marketing report the “State of Content: […]
ICF Interactive’s 10 for ’16: The Ins and Outs on eCommerce, the Digital Transformation, and Customer Experience Management
Fred Faulkner, Marketing Director at ICF Interactive, was recently interviewed for CMSWire’s Discussion Point: What’s on Your 2016 Digital Radar? while at Gilbane Conference. […]
50 Geeky Valentine’s Day Cards You’d Love to Receive
Valentine’s Day is coming soon (if you forgot, this is your reminder) so you probably are looking for gift ideas and cards. Instead of […]
How Mobile App Marketers Can Attain a 360-Degree View of Their Audience
Author: Koustubha Deshpande These are exciting times in the mobile app industry. Marketers have never had such an abundance of data and insights available […]
How to Play the Hidden Chess Game on FB Messenger
Did you know that you can play Chess on Facebook? Well, on Facebook Messenger to be exact. It is a hidden command that can […]
40 Things You Didn’t Know Have Names
Did you know that the “sleeping 8” symbol you know as the infinity symbol is a lemniscate? It isn’t an important piece of information, […]
Beyond Views and Downloads: Use More Advanced Content Analytics
Author: Mike Telem Do you know what your top content assets were for the last quarter? In terms of lead generation that is. Any idea […]